Our Values

" It's not hard to make decisions when you know what your values are." - Roy Disney

From day one we have been clear with our values. From how we look after our team, source our ingredients and prepare our food to how we interact with our guests and how we impact our community. We strive for excellence every time and will not compromise on quality.

Our team spirit

We are competitive and work day in and day out to be the best. We work as a unit and everyone has each other's back. We believe in real camaraderie and only want hard working, loyal and gritty people with us. We aren't your average team. We are on a mission to change the game when it comes to feeding people with the most delicious exciting food they could have. Working with us isn't for everyone, our standards are high and the mission is big, but having this level of dedication to one and other and knowing we are all in it together has a different kind of reward.

Our Ingredients

Using British ingredients from British farms has a direct impact on the people in our country. It has a positive impact on farms that are quite often family-run, with a direct impact on the local communities, national economies and a massive impact on our nation's countryside and it's environment. Reducing food miles lowers our carbon emission. Consuming food that has been grown in the UK whether it's organic or not means it is subject to little to no toxic pesticides. Not using ultra-processed ingredients or food prepared in CPUs or factories means it's so much healthier for our customers. As Sam always says, "it all starts with great ingredients, respect them by not wasting any of it and not trying to transform it too much so it keeps it's full flavour and nutritional value".

Our Customers

We truly love our customers and this is why we go to the extent that we do. We want everyone of our customers to be healthy by eating whole foods. We love to brighten their day but going that extra mile and making sure every interaction with our team makes them feel better.

We know our customers are busy, they need to eat fast but they still want something exciting and tasty. We also know most of our customers would like to do something good to help others but don't get the time.

We do that for you by cooking food for those in need, supporting charities that help get people off the streets and by helping anyone we can. We couldn't do it without you, without our customers' trust and loyalty this would not be possible.